NetOne Appoints Richard Mahomva as Head of Public Relations

NetOne has appointed Richard Mahomva as Head of Public Relations from January 2026 (image source)

Mobile network operator NetOne has appointed Richard Mahomva as its new Head of Public Relations, effective 1 January 2026, as the company moves to strengthen strategic communications and public engagement amid intensifying competition in the telecommunications sector.

Mahomva joins NetOne from the Ministry of Information, where he currently serves as Director for International Communications Services. In that role, he has been responsible for coordinating Zimbabwe’s international communications agenda, managing messaging across diplomatic, media and multilateral platforms.

In a statement, NetOne said the appointment reflects a renewed focus on sharpening corporate messaging, enhancing stakeholder confidence and reinforcing the company’s brand positioning. The operator noted that as it modernises infrastructure and expands its service offerings, effective communication with customers, regulators, investors and the wider public has become a strategic priority.

Mahomva brings extensive experience in public sector communications, policy messaging and international engagement. Analysts say these skills are likely to support a more structured and proactive public relations strategy for the state-owned operator at a time when clarity around network upgrades, service quality, pricing and digital innovation is increasingly critical.

In his new role, Mahomva will oversee NetOne’s public relations agenda, including media relations, crisis communication and stakeholder engagement, while supporting broader corporate objectives aligned with national digital transformation goals. His background in government communications is also expected to be an asset as NetOne balances commercial competitiveness with public service obligations.

The telecommunications sector remains central to Zimbabwe’s digital economy, underpinning mobile financial services, e-commerce, e-government platforms and social connectivity. Industry observers argue that reputational strength and public trust now rank alongside infrastructure investment as key determinants of long-term success. Mahomva’s appointment signals NetOne’s recognition of strategic communication as a core business function rather than a support role.