Princess Ncengencenge urges Faith and Dedication at Harare Business Seminar

Princess Ncengencenge Dlamini

By Staff Reporter

Princess Ncengencenge Dlamini of Eswatini told a packed hall at the Logos Nation Church International Business Seminar in Harare at the weekend that prayer, dedication, and gratitude form the bedrock of sustainable business success. Speaking as the guest of honour, the royal urged aspiring and established entrepreneurs to ground their commercial ambitions in spiritual discipline and social responsibility.

“Remain grounded by remembering your humble beginnings and maintain a heart of gratitude toward God for His blessings,” the Princess said, addressing a cross‑section of church leaders, business owners, and young professionals. She framed prayer not as a passive appeal but as a daily discipline that, when combined with unwavering dedication, will help entrepreneurs realise their ambitions.

Her remarks struck a chord with delegates who had gathered for a programme designed to bridge spiritual leadership and economic empowerment. The seminar featured panel discussions, practical workshops, and networking sessions aimed at equipping participants with both the mindset and the tools to grow enterprises responsibly. Organisers said the event sought to encourage businesspeople to pursue opportunities without excuses while remaining accountable to their communities.

“Stay humble always. Remember where the Lord took you from, knowing that pride brings forgetfulness,” the Princess added. “Make sure your wealth brings joy and not sadness to others; ensure that it builds rather than destroys.” She also extended an open invitation to investors, noting that Eswatini remained receptive to business expansion. “For those looking to expand their franchises, please know that Eswatini is always open for business,” she said, signalling regional cooperation and cross‑border opportunity.

The seminar drew a notable roster of entrepreneurs and influencers, including George Munengwa, Godfrey Mbizo, Theresa Tapfuma, Shama Nyamadzavo, Rebecca Manford, Munyaradzi Gwatidzo, and Rinos Mautsa. Attendees praised the event for its blend of spiritual counsel and practical advice, with many highlighting the value of the networking sessions in forging partnerships and sharing market intelligence.

Music and worship formed an integral part of the programme, with performances by gospel artists Tatenda Mahachi, Christian Movement, and Prince Jacha. Organisers said the inclusion of worship segments reinforced the seminar’s central message: that faith and enterprise need not be separate spheres but can inform one another to produce ethical, community‑minded business leadership.

Speakers emphasised themes of humility, stewardship, and social impact, urging business owners to measure success not only by profit but by the positive change their ventures deliver. Workshops covered topics such as franchise expansion, access to regional markets, financial management, and the role of faith communities in supporting entrepreneurship.

As delegates dispersed, many expressed renewed resolve to combine spiritual discipline with sound business practice. For the Princess, the seminar was an opportunity to champion a model of entrepreneurship rooted in prayer, perseverance, and public‑spiritedness, a message organisers hope will resonate across Zimbabwe’s growing community of faith‑based entrepreneurs.